Publikasjonsdetaljer

År
2004
Forfattere
YEOMAN, I.
Robertson, M.
Ali-Knight, J.
Drummond, S., McMahon-Beattie, U. (eds)
Publisert i/av
Elsevier Butterworth-Heinemann
Region
Worldwide
Land
New Zealand
Type
bok
Nøkkelord
Special Events, Management, Festivals, Cultural, Tourism, Arts, Industry, Turisme, Kultur, Ledelse, Industri, Kunst
Abstrakt / Utdrag
This title explores the central role of events management in the cultural, tourism and arts industries. It includes international case studies of arts and leisure events, together with case studies from Europe, New Zealand, Australia and the USA.