Publikasjonsdetaljer

År
2004
Forfattere
CARLSEN, J.
Publisert i/av
In I. Yeoman, M. Robertson, J. Ali-Knight, S. Drummond, and U, McMahon-Beattie (Eds.), Festivals and Events Management. 246-259
Region
Oceania, Australia
Land
Australia
Type
Bokkapittel
Nøkkelord
Economy, Økonomi, GDP, GSP, Sectoral Impacts, Mutliplier, Economic activity, Impact, Økonomisk Aktivitet, Value, Verdi, Economic Principles
Abstrakt / Utdrag
The economic importance of festivals and events ins now widely recognized. Events have an impact on local, state and national economies through investment, employment and income. They also generate increased tourism and media coverage which leads to increased visitation and awareness of the host destination. This chapter will explain the relevant economic principles that apply to events and the economic and evaluation techniques that are used to determine the value of events. Mega events have major impacts on particular sectors within the economy, including trade, transport and tourism. These sectoral impacts, when combined, can influence the total value of economic activity in a given period as measured using the GDP or GSP. It is important to recognize that it is not just the initial expenditure in the sectors that increases economic activity, but also the subsequent flow-on, or multiplier effects that follow an initial injection of new money in the economy. The size of the multiplier effects will be determined by the extent to which the economy can retain the additional event-related expenditure in the local economy and prevent it from following out on imported goods or services.