Publikasjonsdetaljer

År
2014
Forfattere
Sánchez González, M.
Palomo Torres, M. B.
Publisert i/av
Comunicar (Revista Científica de Educomunicación)
Nr
43(22), pp. 101–110
Næring
Land
Spain
Type
Journal paper
Nøkkelord
Audiences, Crowdfunding, participation, responsibility, production, micropayment, microjournalism
Abstrakt / Utdrag

Based on online sociological surveys, this article explores the knowledge and experience of crowdfunding of Andalusian journalists and students of journalism. The results show that, although journalists and journalism students are familiar with the phenomenon of crowdfunding, there are training gaps and few of them have direct experience as initiators or funders of projects. However, the perception of the potential of this approach for innovation and entrepreneurship in journalism is positive, except for those issues related to the financial independence and viability in the medium-term of the projects which have been started. The use of students and journalists in the sample, moreover, allows to outline the first prospective view of crowdfunding.