Gender dynamics in crowdfunding (Kickstarter): evidence on entrepreneurs, investors, deals and taste based discrimination
The authors investigate gender dynamics and biases in the process of raising funding to new projects via the leading crowdfunding platform - Kickstarter. They find women made up about 35% of the project leaders and 44% of the investors on the platform. On average, men seek significantly higher levels of capital than women for their projects, and also raise more funds than women. However, women enjoy higher rates of success in funding their projects, even after controlling for category and goal amount. Multivariate analysis indicated significant positive correlation between the gender of the project leader and the percentage of the same gender investors.